Death Of A Salesman - Character Of Ben Essays -

Death of a Salesman - Character of Ben The character of Ben in Arthur Miller's Death Of A Salesman functions towards the development of his main character, Willy. Miller uses him as the guiding light for Willie's character; he provides the backbone for what Willy strives for throughout life. Ben functions as Willies idol, and through exploration into which Ben is, we see who Willy is. By viewing Ben's morals, and actions, we are able to see what Willy himself wishes for and believes in. By allowing for our understanding of who Willy is, Ben is also used to contribute to our understanding of the theme of the novel, that you can't allow yourself to get lost in the ?American dream.? Ben appears but three times throughout, first in a flashback, second in a quasi-flashback where Willy has inserted him into a scenario that actually happened, and finally in a complete hallucination. Through the comparison and understanding of each of these occurrences, we are able to gain a vast wealth of knowledge of who Willy Loman actually wa s. For this is Miller's purpose for Ben in this novel, as a device to allow us to understand what is actually going on inside Willy Loman's head. The first time Ben appears is in a flashback within Willies mind. Miller uses this flashback to interrupt the action of Willies feeling inadequate about his present situation. Willy has returned home from a selling trip, unable to concentrate, and unable to keep his mind in the present. Ben appears as an out for Willy from this situation, a way for him to forget about his present condition and feelings. The flashback with Ben provides us with a large amount of information about himself, and thus about Willy. We learn first that Ben is a lot wealthier then Willy, and that while they are brothers, they did not grow up together. The first main thing we find out is that Willy quite idolizes him, although they have never been close ?Ben! I've been waiting for you so long! What's the answer? How did you do it Obviously, Ben has achieved what Willy wishes for. We find out that Ben has made a fortune by ?walking into Africa.? He has prospered by essentially using other people for what they c an give him. ?When I was seventeen I walked into the jungle, and when I was twenty-one I walked out. And by god he was rich.? We learn a lot about the character of Willy, because he completely believes that this is an excellent way to make money. He obviously does not believe that one need put in hard work to achieve success, and that in fact preferably this is the way to go. The other main thing that Ben shows us occurs during his fight with Biff. He says, ?Never fight fair with a stranger.? This shows us his morals and values, that you cannot trust people, and that you should always take advantage of people you don't know. This demonstrates the essence of the character Ben, that you should take advantage of which you can and use it for your own good in any way possible. Since Willy believes that Ben is a good example of a success, he essentially believes in what he says, and believes that his boys should follow this. We have prior evidence that Willy does believe that you should t ake advantage of people when he tells Biff not to worry about his math, that Bernard will let him cheat off him. This flashback also provides more then just basic character traits. It reinforces our view of Willy as someone who tends to stretch the truth. He has prior told us that Ben pleaded with him to go to Alaska with him, yet we soon see that this is not at all the case, in fact rather the opposite. The second quasi-flashback has Ben placed into a scene in Willies mind, when he was never there. Miller leads us to believe before the original flashback that Ben actually only came just once, as evidenced in Charlie's line ?You never heard from him again, heh? Since that time However, suddenly he is appearing in another

Hurricane Gilbert essays

Hurricane Gilbert essays Hurricane Gilbert devastated the islands of the Caribbean, the coast of Mexico and Texas (Birchall 182). This storm that some referred to as the storm of the century occurred in the beginning of September, 1988 (www.disasterrelief.org). Hurricanes are known for being violent tropical storms with wind speeds of a minimum of seventy-two miles per hour (students.sunysuffolk.edu). Hurricanes are giant whirlwinds which are capable of doing great amounts of damage (students.sunysuffolk.edu). The storm was becoming more powerful in St. Lucia, in the area of 75 degrees west and 20 degrees north, soon turning into a hurricane and heading straight for Mexico and Texas (students.sunysuffolk.edu). Hurricane Gilbert had many environmental, political, economic and social consequences in the tropical area that it hit. Hurricane Gilbert caused an enormous amount of damage to the environment. Gilbert knocked down many trees. The estimated damages to livestock and crops equaled to $769M (students.sunysuffolk.edu). This is important because it destroyed many of the farm lands of the citizens, whom relied on farming as their main source of income. In the industrial city of Monterrey, torrential rains unleashed a flashflood (www.disasterrelief.org). This flood killed at least 200 citizens when many buses and cars were washed away and buried under mud, rocks and debris (www.disasterrelief.org). This shows the intensity of the rainfalls and wind being able to push and bury vehicles. Gilbert reached category five status, winds greater than 155mph, when its winds were very strong up to 184mph (rsd.gsfc.nasa.gov). It also had a sea level pressure of 888 mb, which is the lowest sea level pressure ever recorded in the Western Hemisphere (www.csc.noaa.gov). This shows how powerful and fast this hurrican e was compared to others from the same hemisphere. Hurricane Gilbert showered Mexico with 5-10 inches of rain, pounded Yucatan Peninsula ...

Conversation Among Four Friends Essay Example | Topics and Well Written Essays - 1000 words

Conversation Among Four Friends - Essay Example Sally: You can’t tell when it's morning or evening, the streets are often busy. Mike: Lucky you, you have time to notice that. Some people elsewhere are so occupied they don’t even notice. Francis: I have to admit. Had we not been in this rented cab, we would not have noticed either. Tania: You don’t want to insinuate that the cab makes us any better placed. Francis: I didn’t mean that. What I meant was... Tania: I know! I know! What you meant was, you always speak your mind. Mike: Easy Tania. That was too harsh. You need not be angry. I thought we were over this. Weren’t we Sally? Sally: Sure, we were. It makes me sad to see Tania and Francis fight again. (The cab rounds the first bend and they are all swayed to the left side of the cab. Francis is in a melancholic mood. He is nervous. The others seem to have realized this and so they alert him.) Mike: Look out Francis! Be easy on the gas lever. (Francis apologizes immediately) Francis: Sorry Pals won’t happen again. Sally: You are angry Francis. Francis: I have reason to be. You are all aware that Tania lately accused me of Stalking Janet, a thought she wasn’t able to prove whatsoever. She insisted and so we had to engage Janet, a move I totally opposed. I was embarrassed at Janet’s site. Tania was not sorry. Now she interrupts me, she doesn’t give me time to speak. She lashes back at me as soon as I utter one word. Tania: Tell us then what you meant, Mr. Right. You know everything! (She suddenly turns pale)

HIMS650 Article Critique Assignment Example | Topics and Well Written Essays - 250 words

HIMS650 Article Critique - Assignment Example It is focused on figuring out the reasons for following problems in order to dive deeper. Qualitative research includes participations, observations, interviews and group discussions. Quantitative research is focused at the quantification of the data. With the help of quantitative research, different variables such as behaviors, opinions and attitudes can be assessed. Mixed research on the other hand is a mixture of both methods. The authors performed a quantitative research in the method. There are many advantages as well as disadvantages for selecting this method. Using the quantitative research helped the authors to evaluate the actual percentage of informed people in their area. They used statistics to reach their result and collected fast outcomes with the help of statistically valid random models. However, the disadvantage of this method is the limited ability of acquiring answers. For example, in the research, they focused on the survey collection of health workers at eight hospitals. It excluded out all the other departments which might have improved their research. The research could be carried out better with a mixed research method. It would help the authors evaluate why they received their results as provided. If they found that the results were lower than expected, a mixed research method could have helped them figure out the reason why the findings were lower than their expectations. Albano, L., Matuozzo, A., Marinelli, P., & Di Giuseppe, G. (2014). Knowledge, attitudes and behaviour of hospital health-care workers regarding influenza A/H1N1: A cross sectional survey. BMC Infectious Diseases, 14(1), 1-13.

Capstone Essay Example | Topics and Well Written Essays - 750 words

Capstone - Essay Example Special academic programs serve the purpose of arming nurses with tailor made skills meant to enhance workplace related competence. Upon acquiring the required theoretical knowledge, nursing students may demonstrate their ability to articulate the acquired skills in duties within actual healthcare facility settings. At this juncture, I will examine my professional and intellectual growth upon completion of the nursing program. A nurse is free to choose any project as long as it addresses practical, real world challenges using the knowledge and skills gained while pursuing their graduate program. A capstone project entails a paper and presentation which uses the nurse’s experience to address a particular challenge identified in a proposal. A capstone program aims to evaluate nurse’s ability to identify a problem, formulate a relevant research question, use correct methods to tackle the research question and identify how their knowledge relates to current scholars and stu dies. The nurse should also be able to demonstrate the ability to organize information, interpret significance, write a good prose and use evidence and example to develop his study. Capstone portfolio is a benchmark assessment for the program and provides an opportunity for assessment by multiple parties. It help an individual assess himself as a nurse and long time learner and professional (Huba and Freed, 2000) because after graduation, the individual is involved in a process of continuous reflecting, self-assessment and self-guided scholarly and professional growth. When information from your capstone portfolio is used, it provides a forum for assessment by employers or other people from whom the individual seeks specific opportunities. Assessment plan for capstone portfolio is comprehensive as there is minimum requirement (average grade point) to qualify for the program and other qualifications an individual is supposed to meet like the need to provide finger prints, check of cr iminal records and computer competency. Then in the course of the program there is constant assessment by instructor on the courses undertaken and grades earned in return. In other cases a nurse is expected to pass a certain specified course before they can be allowed to undertake another course. This could also apply in courses where one needs to pass in the theoretical classes before they can be allowed into the field for practical work or internship. Classroom experience provides a basic framework before you are allowed into the field which is used as a forum to assess how good one has gripped the concepts that were taught. Upon completion of the program, I have acknowledged importance of acquiring informed consent from clients during clinical and social care procedures. Professional conduct of nursing involves explicitly defined guidelines concerning ethical practices. In addition, the program emphasizes the importance of nursing professional conduct towards the cultural require ments in a nurse-client relationship. In my practical encounter with geriatrics patients, I have learned that clients may refuse to undertake certain clinical procedures, even if those procedures are beneficial to their wellbeing. Throughout the course, I appreciate the fact that clients have a right to decline treatment. As a nurse, I will only be able to administer clinical procedures after acquiring voluntary and informed consent from a patient. According to Heartfield and Andre (2011), this relates to

Customer satisfaction and loyalty in convenient stores

Customer satisfaction and loyalty in convenient stores Abstract: In this article we look at the customers expectation from the convenience stores and the factors which drive the customers in the selection of a convenience store. The article further looks into the types of products that drive customers into convenience stores in Sri Lanka and also analyses their billing patterns to identify the demographics of customers working into the outlet and the type of products purchased. Even though the study looks at customers who are regular at the convenience stores their basket value is relatively very low which means their purchases are carried out at various other stores also. The study further identifies that even customers who are satisfied with the levels of services delivered by the convenience stores, it does not drive loyalty as customers look at shopping at different stores as per their needs. Based on our findings, further research should focus on identifying how customer satisfaction should be used to convert satisfied customers int o loyal customers. INTRODUCTION Rhee and Bell (2002) states that even though shoppers often visit and purchase from many different stores, most of them have a primary association to a main store where most of the purchases are made. This main stores are where the shoppers visit often to purchase when a large shopping basket is necessary. It is important for a new chain of convenience stores to be the preferred main store as when shoppers are converted into loyal shoppers they tend to spend double the amount in their first choice store as per Knox and Denison (2000). This is because most shoppers perceive the primary store as a safe bet according to Roselius(1971) as the primary store is a trusted place with the lowest level of perceived risk of disappointment when shopping. Yet Taher et al. (1996) argues that being at ease with a store is not sufficient to ensure repeat patronage. They go on to state further that with more information being available to consumers about value/cost alternatives Taher et al. (1996) be lieves that the number of customers who are willing to take the perceived risks are growing. This is good news for a small chain of convenience stores, which is relatively new as it means that by providing more information it is possible to attract new customers but the challenge is raised in converting these customers into loyal customers. It is therefore important according to Taher et al. (1996) and Sirohi et al. (1998) that retailers continuously collect information of the consumers who frequent the stores in a structured manner in order to understand areas for development of augmented services to develop loyalty to the stores. The strength of loyalty of customers to a store is one of the most important indicators of the stores strength according to Rhee and Bell (2002). Reichheld and Sasser (1990) reassure that profitability can be increased by increasing the levels of loyalty. Knox and Denison (2000) in their study of the retail sector in UK goes on to state that it is important for a corporate retail strategy to maximize consumer loyalty and minimize consumers from opting for switching. According to Solgaard and Hansen (2003) assortment of products at the outlet is one of the most important factors that drive the choice between the different stores customers patronize in. MODERN RETAIL LANDSCAPE AND CONVENIENCE STORES Retail comprises of all activities which directly relate to the sale of goods and services to the consumer for personal, non business use. (Retail glossary, 2009) The retail sector in Sri Lanka can be categorized into two as modern trade retailers and traditional trade retailers (grocery shops). The modern retail trade in Sri Lanka is expected to grow rapidly with the post war economic development and increase in household income. The penetration levels are expected to increase from 15% currently to 30% over the next 5 years. Modern retail format can be categorized into five formats as BIRO (2001) defines; they are convenience store, mini market, super market, departmental store and hypermarket. Convenience store is small in nature, offer few products. Its concentrated in convenience goods with limited brands. Mini market is bigger than convenience store in size, but still limited in product brands. Same with convenience store, mini market product offers focus on convenience goods. Department store is bigger in nature than minimarket, with varied products. Departmental store is a large retail store offering a variety of merchandise and services and organized in separate departments. Consumer can find shopping goods along with convenience goods in a department store. Supermarket is a large self-service food store selling groceries, meats, household goods, and so on, usually on cash-and-carry basis. Hypermarket is a variation of a supermarket that offers a variety of non food items, such as appliances, clot hing, and services, along with food items, in a vast space much larger than a regular supermarket, sometimes in excess of 200,000 square feet; also called superstore. The grocery items are often priced below market to draw traffic into the store; however, the grocery selection is also more limited than in a regular supermarket. The Sri Lankan modern retail market is dominated by the Cargills chain of supermarkets which has over 50% of the market share. There is only one hyper market in Sri Lanka to fit into BIROs classification of hypermarkets, but it has relatively low floor size. The modern retail market consists of five large players who are subsidiary business units of large conglomerates in the country. With high focus on large volumes and low margins, the customers in the modern retail segment are benefited by having a wider range of products, including groceries and general merchandise under one roof at relatively low prices. Convenience stores are a relatively new concept to the Sri Lankan market, and many consumers are still associating the convenient shops with mini supermarkets. The understanding of the convenience concept with limited range of products is still not clear in the local market. In Sri Lanka one of the growing convenience stores is Go Getter which was launched two years ago and currently it has 25 outlets. For this dossier the customers who visit Go Getter are studied to have an understanding of what drives these customers to the Go Getter outlet and which of these factors can be used to drive loyalty amongst the customers. In most of the Asian region the convenience stores are plenty and available in almost all locations. The growth of the convenience stores is mainly attributed to increased car ownership, increase number of households with refrigerators and freezers, and the growth in the number of working wives. (Jeannet and Hennessey, 1988) In other words the increase in mobility, growing purchasing power and the time constrains bring customers from shopping at supermarkets to convenience stores as customers are on the run and need to purchase products on the go. The wider choice of products and more competition was expected to bring higher quality and safety as well as to counter balance to rising price levels (Lipman 2003). According to Calvin B. Lee (2002) higher customer service levels lead to greater revenue and net income. The above stated research finding elaborates the extent to which customer service can lead to the company development. In every business, the customer service is very important. Without the help of customer convenience stores will find it difficult to attract customers and retention for repeat purchase. LITERATURE RIVEW According to Magi, 1995 and Corstens and Corstens, 1995 most of the consumers shop at more than one outlet. Most consumers patronage two or more outlets regularly because they arrange their shopping trips from different geographical locations (Solgaard and Hansen 2003) (e.g.,on way home from work, or other non-domestic activities). Similarly different stores may be selected as the purchasing requirement may vary by the amount of goods required (e.g., monthly purchases, topping up when necessary) or it can vary by the range of goods required (e.g., vegetables, meat, frozen foods, discount, etc.). Some consumers may even be looking for the products they prefer most or different individuals of the household may have preferences for different outlets. Therefore, to create loyal consumers one needs to understand what driver the customers to the store, however Mitchell et al. (1998) in their number of studies on store image had not identified a link between store attributes and loyalty. Garton (1995) and Bloemer et al. (1998) states that the consumers experience of the stores quality and service had relatively low level of influence in converting the consumer into a loyal repeat customer. Available literature has recognized several factors which influence satisfaction of outlet whilst shopping: Store attributes such as location of store (Woodside and Trappey, 1992) Range and quality of assortment stocked (Claxton and Brent-Ritchie, 1979; Sirohi et al., 1998) The pricing strategy used (Williams et al., 1978) Promotions carried in-store (Urbany et al., 2000; Kumar and Leone, 1988) Assistance provided by floor staff (Macintosh and Lockshin, 1997; MÃ ¤gi, 2003) Atmospherics of store ( Crawley, 1993;Yalch and Spangenberg, 199; Babin and Darden, 1996) Volume of purchase (MÃ ¤gi 2003); Garton (1995) goes on to suggests that to gain store loyalty it is important that the consumers image of the store be in line with the consumers self image. Sivadas and Baker-Prewitt (2000) concluded that the attitudes of consumers which drive the similarity between self image and store image are linked to store satisfaction. Still there is no evidence to suggest that this satisfaction necessarily has a direct effect on store loyalty. According to (Solgaard and Hansen 2003) a consumers preferred store is based on the perceived utility that they derives from the store. Consumers perceive the utility according to what they get for what they give. What consumers get is the output from the store which include service, products, price and other attributes in the consumer experience (Bucklin, 1966; Bucklin et al., 1996). To receive this output from the store the consumer also has to spend his resources in terms of time and money (Blackwell et al., 2001). As resources are scarce, resource maximization will be the key concern of the consumer and he will opt for the store where he perceives he will get the best store output for the resources he spend according to his perception of the services he receive. The available literature has pointed down a few significant drivers which effect consumers perception of store output these include the range of products and its assortment, quality of products available, overall service levels, store assistance personnel, store lay-out, convenience, cleanliness and atmosphere (Blackwell et al., 2001; Levy and Weitz, 2001; Bucklin et al., 1996, Finn and Louviere, 1996). Whilst the cost to the customer goes beyond the monitory value associated with the product prices themselves, and include the resource values of the time and money spend on transportation to and from the outlet. Individual determinants such as shopping intension, attitude towards retail outlets and shopping habits plays an important role on consumer shopping decision. Attitude towards retail outlet and shopping habits tend to influence shopping intension. This implies that retailers should concentrate on strategies in building consumers positive attitude towards their retail so that consumers visit their retail in order to make their visits regular (Siringoringo 2009) DESIGNING OF THE RESEARCH The factors that drive customer satisfaction identified by literature review were used amongst convenience store customers to understand if these factors hold true in the Sri Lankan context. And if they hold true to what extend are the levels of satisfaction they get from the existing convenience stores and their level of loyalty with the existing convenience stores. Further regular customers of 15 convenience stores were identified and their purchase habits were recorded using specially designed software at the point of sale to understand the relationship between customer demographics and purchase patterns. The objective of the second phase was to identify the types of products purchased and the basket value as literature reveals that consumers spend more at the primary stores than at any other outlet. 4.1.1 Objectives Of The Potential Consumer Survey The first phase of the study is carried out amongst the potential/current customers of convenience stores to understand their if the satisfaction drivers of the consumers hold true as per literature review and to understand further if they are loyal to one outlet or if the customers regularly switch between outlets. 4.1.2 Convenience Store Customer Sample The convenience store users sample size depends on resources available as well as on methodological considerations. Based on these, the study objectives will initially entail a review of approximately 390 convenience store potential customers. For the selection of the sample, a number of options for selecting the sample will be considered, with identification of purposive sampling as the most appropriate approach of those considered. Purposive sampling will allow for information-rich cases to be selected, which will generate insights into key issues and into effectiveness of interventions, rather than generalization to a population (Patton 2002). Sampling would entail surveying convenience store consumers and well as potential consumers who will be future buyers of Go Getter. Of the total population of convenience store potential consumers are undefined therefore a sample size of 390 is identified in the following areas: Main City limits and suburban area where convenience stores are popular and consumers are more adaptable to the concept of convenience stores. These constitute 5 of the 10 main cities where the convenience stores are currently functioning will be selected as the survey centers. Data capturing will be based on a structured questionnaire. A purposive sampling procedure will be used and the respondents will be selected based on income, profession, family size, gender and place of dwelling. The questions cover information areas such as current purchasing power, goods and services requirement and assessment of assortments and opinion on the services provided by the convenience stores. The SPSS package with an adapted code-book was used to process and analyses the data. Mainly descriptive statistics mean, mode and percentages will be used. The reason is to select sample is number of population is bigger than the 1 million. According to the Anderson sample chart fewer than 5 % error rate 390 is the best sample size if population is bigger. Hence, they will be selected from the people who work for FMCG sector (suppliers of Go Getter, potential customers, who would like to purchase goods from convenience stores and who live in apartments, who are receiving a salary above 1000US$, who are earning less than 150 US$, which compel them not to stock up their basic needs as well as young executives in the age range of 20 to 40 years who are living mostly in rented apartments or boarding houses. 4.1.3 Information Captured In Phase 1 The questions will be formulated to reveal the information listed below to understand the level of satisfaction customers are currently getting from the outlets they currently shop at. Table 1: understanding the convenient store landscape Objectives Descriptions 1. Knowledge of convenience stores Since the concept of convenience stores is new for the Sri Lankan consumers, identifying the consumers knowledge levels is important if they are to comment on the satisfaction they get from the convenience stores. 2. Product categories In the CVS/retail industry products are categories into different groups such as groceries, personal care, tobacco, perishable, impulse purchase etc. Different retail formats such as supermarkets, CVS, meat shops carry only selected categories of products. The products are categories tested are as follows Snack and confectionary Bakery Colas Mobile Credit Tobacco Groceries Baby care products Dairy products Others 3. Convenience offered/Expected/needed Identifying factors that customers associate as factors that drive convenience at the outlets they currently shop at and the levels of satisfaction they are getting from these outlets. 4. Customer retention/loyalty How loyal are the customers to the outlets that they shop at the moment. Are they switching amongst the outlets or are they shopping only at one selected outlet. 5. Expected retail format What other factors do they look from the convenience stores. These include factors other than convenience such as price/quality/atmosphere/relationship as literature review suggest these factors also drive the customer satisfaction levels There is a dearth of literature on the use of an appropriate scale to specifically measure the level of store satisfaction and store loyalty. Knox and Walker (2001) in their study of measuring and managing (brand) loyalty, stated that there is limitations in practically measuring of customer satisfaction as well as customer loyalty. Since there is no assured measuring instrument, the Likert five-point itemized rating scale is used in this instance to measure the level of attributions which drive store attributes. 4.2.1 Objectives Of The Online Survey The main objective of the online survey is to identify if the products which are purchase by the customers who have been identified as regular customers to the convenience stores are similar to the products stated by the respondents in phase one. This will help understand gaps if any amongst the actual customers at the store and the respondents to the first phase of the survey. The second set of information concerns on the basket value to understand if these regular customers are actually loyal customers as the basket value of loyal customers should be higher than or in par with the basket value in phase one. 4.2.2 Online Sample This data collection is planned to be done from customers who visited the convenience stores using a Convenience card which was given to the shoppers who visited the outlet regularly. This study is planned to be done at 15 outlets of the Go Getter convenience stores. Computerised data is collected from January 2008. The sample comprise of 15 outlets in order of the highest number of customer visited from 1st January 2008. There are 200-300 convenience card holder who visit each outlet on a daily basis. Hence, an average of 250 customers per outlet for 15 outlets will result, 3750 customers per day for a month and the same could be taken as respondents. Therefore it can be considered as an adequate representation. Data will be collected monthly. A special modification was done to the point of sales software application where the specially trained cashiers enter profile data of customers prior to the billing process. 4.2.3 Information Captured In Phase 2 Data which will be collected at the time of checkout is age group, gender, and product availability (were the products that they wanted available or were they out of stock). This data will be automatically correlated with items that they have purchased which will result in the identification and analysis of patterns and trends. 5.0 DISCUSSION OF DATA ANALYSIS 5.1.1 Understanding The Product Range And Pricing Concern From the respondents selected for the data collection 77% of the respondents were in executive or managerial grades. Almost 63% of the respondents earn > $ 150 are in the executive grades whist 70.97 % of those who earn As expected more than half the population (57.63%) stated that they buy other products, followed by 35.59% stating CSD/colas whilst milk products were stated by 32.2%. This clearly reflects that customers visiting convenience stores look beyond the major product groups identified. Regarding the value for money received at competitors, 61.2% of those who earn >$ 150 agreed that that value for money is received whilst 48.4% of those Given what was discussed above regarding the range, it is important to assess whether consumers have any concerns about the range on offer. However, a more than two third of the sample >$150 and 5.1.2 Level of Satisfaction drivers Service is a key dimension that needs to evaluate in the retail industry is customer service, as the entire concept revolves around service delivery. Nearly half the sample 82.8% stated that the check out is quick whilst a majority (90.7%) stated that the sales staff can be identified most of the time. Furthermore, 92.6% of the overall sample stated that the outlets maintained cleanliness with 58.2% stated that outlets maintained cleanliness most of the time. Nearly equal number of persons surveyed commented on the price consistency with 164 persons stating that price consistency is maintained sometime while 181 persons out of 390 interviewees stating that price consistency is seen most of the time. The staff assistance was commented positively with near universally 93.1% stating that the staff provides assistance most of the time or sometimes. On receiving goods promptly, 55.9% of those earning above The respondents earning above $ 150 category felt that the service was good sometimes. Almost universally the respondents were satisfied with the overall level of service (92.6%). Furthermore, a cross analysis between those who shop at the outlets, the facilities they look for and the times of the day and the product range highlights the following findings: Given this levels of satisfaction, it is important to look deeper in to data and see what aspects are valued by the customers at convenience store outlets. In order, a cross analysis was carried out between those who shop at these outlets and what they value most. As the literature suggested almost half the population in both income levels stated that it is location followed by range and service at an overall level. These findings when analyzed by the respective income brackets come in the order of priority where 48.4% state location, 32.3% stating offering a range and fast service being stated by 25.8% of those below $ 150. The order of importance changes when looking at the data of those above $ 1000. To them it is the location that matters most, followed by fast service and the product range. 5.1.3 Tendency To Shop At Multiple Outlets (Low Loyalty) From the total base of 390 respondents, a little less than half the population (40.51%) visit competitor outlets at least once a week and the next frequency was irregular (21.79%) with a similar amount (21.54%) claiming to visit competitor outlets less than once a week. None of the respondents do their shopping at one selected outlet. 40% shift from outlet to outlet more often than not on a regular basis even though there is high level of satisfaction, whilst the balance on a irregular basis shops from different stores. This clearly shows that even though most of the customers are satisfied with the offerings of the convenience stores they still are not loyal to one outlet. Discussion On Data Collected At Selected Outlets The information which was captured through the POS data collection system was analysed to find similarities in the profile of customers visiting the outlets and the type of products mainly purchased. The literature review highlighted that it is important to identify the main products that are looked for by the consumers need to be merchandised properly to achieve customer satisfaction. When analyzing the Go Getter customer profile it is evident that customers of all ages have patronized the outlets. The regular repeat customers were divided into 4 main segments: teenagers, youth, the middle aged and the elderly. Table 1 illustrates the summary of the analysis of data collected from the survey of Go Getter customers for a period of two months. Table 4: Profile of customers at Go Getter outlets Profile information Response Average age segment Dependent upon each outlet. However, a notably high number of customers belong to the middle age seem to frequent. Gender More skewed towards the males, conforming the basic fact that top up is less frequent as a household level in Sri Lanka. Purchase tendency Except for a few variations that were dependent upon the outlet location, most demand was generated to beverages, snacks/confectionary and frozen food. Basket Value Purchases are very small in quantity, bought either on the go or for topping out at homes. Most people (25% 33%) of the customers spend less than Rs 50. Source: Author One of the most striking findings is the fact that seemingly lesser number of teens and youth has visited the outlets, especially teens. This is mainly owing to the fact that in Sri Lanka children are dependent on their parents till their secondary education is completed. Culturally, children leaving home takes place only after marriage and till such time parents and grown up children live under the same roof which is quite opposite to the Western countries. Within this backdrop, teens and youth often do not have an income for themselves and depend on their parents to give them cash for their education and other needs. A higher number of the visitors to the outlet were middle aged and elderly, dominated by the males. This coined with the main products purchased beverages/snacks and confectionary shows that most of the purchases were low value products bought on impulse rather than for household topping up. The outlets in residential areas were doing better than the outlets in commercial areas, still the product range commonly sold shows that beverages/snacks are bought more than household products, which shows that consumers still dont buy products for household topping up from Go Getter. What is very discouraging about the information gathered from the online research is the average basket value of the regular customers. From the data analysis is the basket value spent by the consumers per visit with almost a third of the customers spending less than Rs 50 (less than USD 0.5) on an average visit. This is in line with the first phase of the study that most customers prefer to buy from different outlets. Therefore the basket value of even the regular customers who visit the selected convenience stores remain low as they come into purchase products of low value as and when necessary. 5.3 Limitations of Results This study was done as a part of the doctorate thesis on understanding the consumers and the challenges in the retail trade for the entrance of a new chain of convenience stores in a market where the concept of convenience stores is limited. Therefore the data was collected on understanding the customer satisfaction drivers and to understand what need to be done to increase the revenue of the Go Getter outlets and not to understand how to grow loyalty as the business is currently at the beginning phase. Therefore further research needs to be done on the regular customers of the outlets to understand their levels of loyalty as the factors used in the research to identify the relationship between satisfaction and loyalty are limited. 6.0 CONCLUSION Previous studies carried out by Woodside and Trappeys (1992) states when specific attributes such as low overall prices or most convenient are suggested customers respond with a top of the mind association for each of the values. These associations are the strong drivers of satisfaction are what customers associate with the main store where they make most of their purchases. Bloemer et al. (1998) states the store satisfaction is the mediator of the perception of the store and store loyalty. Still even in reason studies though this connection is seen a solid link between store satisfaction and loyalty has not been established. In a recent study, it was identified that customers are loyal to outlets with an image which match their own self image. Through the levels of satisfaction customers get from the convenience stores, they look for a parallel with the self image and the store image, which according to Sivadas and Baker-Prewitt (2000) does not necessarily translate into store loyalty as there is no clear connection. This lack of clear connection between store satisfaction and loyalty, the relationship between these two attributes remain speculative according to Mitchell et al. (1998). When analyzing the information collected from the Sri Lankan chain of convenience stores and their potential stores it shows high level of customer satisfaction amongst customers who use convenience stores. The study further goes on to show that even though most customers are highly satisfied with the stores they patronize they still are not loyal to any of the outlets they shop at. The customers have a limited loyalty to outlets and prefer to shop at outlets as and when necessary to purchase products as and when necessary. The purchasing habits suggest that even the customers who visit the convenience stores regularly purchase products only for a small basket value suggesting that the main outlet of purchase is different to this outlet even though they regularly visit these selected outlets. This suggests that the customers who visit these outlets regularly are looking for top up products whenever the need occurs and the outlets need to work on cross selling to these customers and increase impulse purchases to increase basket value. The relationship between loyalty and satisfaction is still not clear but as customers are satisfied with selected attributes they continue to patronize the outlets. Therefore in creating loyalty satisfaction is a basic need. It is not clear how satisfaction can be converted into loyalty or if that transformation can be achieved. Therefore further studies need to be carried out to understand the drivers of loyalty in the local retail sphere to understand better on the development of loyalty amongst customers.

Sigmund Freud Essay -- Biographies Biography Freud Psychologist Essays

Sigmund Freud Sigmund Freud was born May 6, 1856. He was born in a small, predominantly Roman Catholic town called Freiburg, in Movaria- now known as Czechoslovakia. He was born the son of Jacob Freud, a Jewish wool merchant, and his third wife, Amalia.   Ã‚  Ã‚  Ã‚  Ã‚  Jacob Freud and Amalia Nathanson were married in 1855. Freud was born of a singular and bizarre marriage. In contrast to his mother’s youth, twenty years of age, his father was middle-aged at forty years of age, and had two sons from a previous marriage, both of whom were older than his new wife. In fact, Phillip, the older of the two was himself a father of two children, John and Pauline, when Freud was born. Freud was born an uncle, but he was in fact a year younger than his nephew John, and just slightly younger than his niece Pauline, both of who were playmates of his childhood. This was to be Amalia’s first child, her darling, Sigmund.   Ã‚  Ã‚  Ã‚  Ã‚  When Freud was born in 1856, Jacob and Amalia Freud were hopelessly poor. They occupied a single rented room in a humble house. Jacob and Amalia were Jewish; however, the Catholic Church dominated the town of Freiburg. Aside from the church, the only attractions were a handsome market square and inviting surroundings that featured stretches of fertile farmland, dense woods, and gentle hills. At the time of Freud’s birth, the town had over 4,500 inhabitants, with only about 130 of them being Jewish. Similarly, at this time, to be Jewish meant to be a member of a highly visible and oppressed minority.   Ã‚  Ã‚  Ã‚  Ã‚  Before Freud was even two years old, in 1857, Amalia was pregnant with another child. Because his family assemblage was so unusual, to him, his mother seemed far better matched with his half-brother than his father, yet it was his father that shared his mother’s bed. Freud somehow came to believe that his half-brother Philipp had taken his father’s place as a competitor for his mother’s affection. He found these things to be very perplexing. His mind consisted of these things: his mother pregnant with a rival, his half-brother in some mysterious way his mother’s companion, and his benign father old enough to be his grandfather. This perhaps led to his preoccupation with sexual matters. Incidentally, Freud’s new rival, Anna Freud, was born in 1885.   Ã‚  Ã‚  Ã‚  Ã‚  Then, in 1859, perhaps due to the decline of the textile market coupled with an increase with ... ...he could not realize it might not be common to others. The immaturity if his ideas on the relations of men and women are astonishing, for nowhere in his writings is it possible to deduce he was aware of the passion, tenderness, poetry and beauty of love- nor all the shades of regard, affection and friendship which are not sexually motivated. Additionally, his idea that in dreams the incidents of childhood are relived again in the present also point to some ingrained characteristics of immaturity. Freud’s emotional attitudes in adulthood continued true to his childhood conditioning; they never changed.   Ã‚  Ã‚  Ã‚  Ã‚  Freud read himself into every aspect of his clinical practice. His case histories and psychological speculations centered upon himself. He was his own favorite patient. Freud’s confidence was often based on his capacity for self-hypnosis which tricked him into believing his thoughts were extremely brilliant, had occurred to no other before and tremendously enriched the world’s knowledge. Any opposition was a cruel departure from the adulation, which eventually became an indispensable need of his nature. In truth, all of psychoanalysis applied to Freud alone, and to no other.

Competition Bike Incs Essay

Horizontal analysis compares a company’s performance from year to year. I will be reviewing Competition Bikes Inc(CBI) balance sheets and income statements. During CBI year 6, 7 and 8 I have found their net sales , cost of goods to be fluctuating, and few various other items. The net sales from year 6 to 7 increase 33.34 %. The cost of goods from year 6 to 7 was 31.82 %. The gross profit increase 30.89. Comparing year 6 and 7 I found that year 7 improved, but when I compared year 7 to 8 the results were not good for year 8. The company had experienced a 15 percent reduction in net sales. Cost of goods drops 14.8 % from year 7 to 8. Advertising Expenses CBI advertising expenses increased by 37.5 % from year 6 to 7. CBI made a great investment from year 6 to 7 because the net sales increase at a higher rate the increased advertising cost. CBI reduced their advertising expenses by 16.3 % from year 7 to 8. I believed this was done because of the fragile economy. Many companies are trying to make cuts back during a weak economy. These reduces expenses will hold them over until the economy becomes stronger. Website/Sales The website creation and maintenance expenses during year 6, 7 and 8 stayed the same price. Sales commission increase 33.371 % during year 7 from the previous year. Sales commission decrease by 15 % the following year (8). Distribution Network The Distribution network expenses had a positive increased in year 7 by33.3 % jump from the previous year. Distribution expenses are normally supposed to maintain similar numbers, but when you have an increase in sales it is acceptable to increase the distribution expenses. Distribution network expenses decreased 15 percent in year 8. This was caused due to less revenue. Transportation CBI had 33% transportation increase from year 6 to 7. This was caused CBI had more products sold and required more products to be shipped. CBI saw 15 % transportation decrease from year 7 to 8. CBI had less products sold and this caused transportation to decrease in year 8. Administrative Expenses from year 6 to 7 saw 21.43% increase. Administrative Expenses maintain the same expenses from year 7 to 8. Executive expenses increased 29.42 % from year 6 to 7. Year 7 and 8 maintain the same level of expenses. Employment taxes rose by 25.81 % increase from year 6 to 7. Year 7 and 8 maintain the same level of employment of expenses. Administrative expenses are expected due to company having increase production and sales. Utilities expenses rose 3.84 % from year 6 to 7. CBI operation worked proficiently in year 7, and this helped them experienced only an increase of 3.8% in utilities. This was caused due to increase production. CBI utilities increased by 11.11 during year 8. I would suggest CBI have their utilities monitor from day to day to see how they can prevent an increase in expenses when the company is not performing well compared to the previous year. Research CBI saw research and development saw a 37.5 % percent increase from year 6 to 7.During year eight CBI reduces their research and development expenses by 16.3 %. A company should never reduces their research and development if they company perform well in the previous year. I believe this was one of the reasons why CBI had a great year during 7 because they knew what consumers wanted. Due to lack of spending on research and development this caused their sales to drop. Research and development is an important component of competition against other companies without a company will fail to succeed. Interest Income CBI interest income rose 38.1% from year 6 to 7. During year 7 CBI income was properly invested. During year 8 CBI investments had a 3.4% reduction. The reduction was small, but small things do add up over time. I would suggest CBI to monitor their investments and make plans to move around their money if the current trend continues. Balances sheets CBI accounts receivable rose 164.3% from year 6 to 7. During year 8 CBI accounts receivable drop 15 percent. CBI should monitor accounts receivable more closely to make sure past due balances are paid on time. This was caused due to the company noticing a large increase on accounts receivable during year 7 and they tried to capitalize on it. This caused their accounts receivable to drop. Raw Materials CBI manages their raw materials well during year 7. CBI had 3.1% percent reduction in year 8. CBI should incorporate lean production method and Just in time production to avoid wasteful spending and production. Liabilities CBI liabilities increase 1.2% from year 6 to 7. This is expected due to year having 7 having an increase in sales and productions. CBI reduces their liabilities by 3.1% from year 7 to 8. This is good because CBI had a 15 percent reduction in net sales. Vertical analysis A method of financial statement analysis in which each entry for each of the three major categories of accounts (assets, liabilities and equities) in a balance sheet is represented as a proportion of the total account. The main advantages of vertical analysis are that the balance sheets of businesses of all sizes can easily be compared. It also makes it easy to see relative annual changes within one business(Investopedia,2013). Income Year 7 net sales were 7% higher than year 6.CBI preserved their selling expenses at 6.7% of total Net Sales. CBI reduced General & Admin Expenses from 17.1% during year 6 to 15.5% during year 7.This would lead to an increase in Operating Income from 2.8% of Net Sales from year 6 to 5.3% in year 7 and CBI Net Earnings would increase from 1.1% (year 6) to 3.3% (year7). CBI did not perform well in year 8 because their expenses increase during year 8. This caused CBI net earnings to reduce.. CBI Administrative expenses increased 15.5% from year 6 to 7. CBI net sales increase 18.4% from year 7 to 8. CBI operating expenses income was reduce 5.3%of net sales to 1.9 % causing CBI net earnings from 3.3% to a .7%. I would recommend CBI to monitor their general and Admin expenses. Majority of expenses stayed the same during year 6,7 and 8. However during year 8 the CBI did not perform well. I believed CBI needs to find ways to reduces expenses when the company is having a low sales volume. CBI should incorporate just in time principles and lean manufacturing principles. I believe this would help reduce wasted production and this would help reduce utilities expenses. Just in time principles and lean manufacturing principles could also reduce employee expenses. ASSESTS CBI in the cash and cash equivalent accounts drop from 6.2 % in year 6 to 2.7%. However, during year 7 more products were sold compared to year 6. CBI accounts receivable had a major increase from year 6(6.5%) to year 7(16.6%).CBI needs to monitor their accounts receivable accounts more closely and make sure they’re collecting the amount owed to them. During year 8 CBI cash and cash equivalents had risen from 2.7 %( year 7) to 10.3%(year 8). The reason why this happen was due to CBI had started to monitor their accounts receivable. This helped them collect the money they were owed on past due accounts. I would recommend CBI to avoid making purchase on accounts and find ways to use the cash in a more efficient way. CBI should realize it important they have enough reserves during a recession. This will help hold them over until the economy bounces back. â€Å"Trend Analysis is the practice of collecting information and attempting to spot a pattern, or trend, in the information (Wikipedia,2012).†CBI sales were lower than year 7, but they still were able to make a profit. CBI should expect to see growth in the next few years based on their current trend. CBI is expected to have 3,510 units sold in year 9. CBI will have 3,660 units sold in year 10. Finally during year 11,CBI will sell 3,800 units. The forecast numbers are based on the economy recovering. This will encourages CBI sponsors to invest in professional riders and this will increase new bike sales. Currently is cost CBI 1,047.50 to make each product. I would recommend CBI find suppliers who have the same quality parts, but at a lower cost. I would also make recommend CBI is following just in time and lean manufacturing principles. This could help CBI increase their profit margin. Ratio analysis- analyzes numbers Ratio analysis is a method used by businesses to assess their financial situation by comparing two sets of linked data. Current ratio will measure a company’s ability to pay short-term obligations. CBI had a reduction from year 7 (5.9%) to 8(5.35%). Two wheel racing (TWR) current ratio was 4.2% for year 7 and 8. A debt ratio will determine if a business is able to handle any unexpected liabilities it that may come up. A business needs to make sure they enough money to pay off debt to avoid problems with their debt. During year 7 CBI debt ratio was 46.8%. The follow year the debt ratio was 46%. The debt ratio only drops .08 percent during year 8. TWR debt ratio was 38% in year 7 and 8. An acid test ratio will determine if a company can back their liabilities. CBI is doing better than (TWR) by 1.12% and .85%. Inventory turnover- determines the number of times a company can sell it average level of inventory throughout the year. CBI bicycles are customizes for customers so I am unable to compared CBI and TWR. Average collection period, This determines how well a company is able to collect money to the customers they extended credit to.CBI has higher collected amount compared to TWR. CBI was 11.3% higher in year 7 and 8. Gross Profit Margin, will tell investors how much revnue was gain after selling the product(Cost of Good-revenue/gross profit. TWR profit margin is 32.10% higher than CBI profit margin in year 7(27.4%) and 8(27.0%). TWR is operating more effectively. Operating profit margin Measures management efficiency (Operating income/total sales). CBI year 7 was 5.3% and TWR was 5.2%. Year 8 TWR performed better with 5.3% compared to CBI(1.9%). Net Profit Margin show investors the percentage of each sale dollar earn as net income. During year 7 CBI net profits was 3.3% and in year 8 it was .8%.TWR was 5.14% year 7 and 8. The portion of a company’s profit allocated to each outstanding share of common stock. Earnings per share serves as an indicator of a company’s profitability(Investopedia,2013).TWR was $.08 for year 7 and 8. CBI was $.20 during year 7 and $.04 in year 8. Return on total assets-determine how successful a company is to earn profit with their assets. TWR total assets was 4.8% for year 7 and 8. CBI was 4.5% in year 7 and year 8 was .8%. Return on Common Equity- Income between net income and stockholder equity. During year 7 CBI equity was 8.5% AND TWR was 8.1%. CBI equity in year 8 was 1.5% and TWR was 8.1% Price / Earnings Ratio- Stock prices and company earning. CBI earning share 49.67 and TWR was 29. During year CBI price jump to 83.73 and TWR was still 29. Times Interest Earned Determines the numbers of times operating income can pay interest expense. Year 7 interest earn was 5.27 and TWR was 4.24. During year 8 CBI interest earn drop to 1.77 and TWR remained 4.24. ‘Working capital is a financial metric(current assets minus company liabilities) which represents operating liquidity available to a business, organization or other entity, including governmental entity(Wikipedia,2013).† The financial metric system will analyzes if a company will be able to pay their short term liabilities or do they need to take an alternative solution. CBI working capital in year 6 was $382,394: CBI working capital at the end of year was 1,306,617. CBI increased their working capital by 70.7% at the end of year 8. After reviewing CBI working capital the results indicated they will be able to pay their short term liabilities Recommendation I would recommend CBI to have their accounts executives to build a better relationship with customers and make sure they’re satisfied with the work they are receiving. One of the most important things a company can do is listen to their employees. I would also recommend CBI to reduce their accounts receivables. This could be done by making sure that larger orders from customer are sent out faster. CBI inventory cost increase over 24% from year 6 to year 8.CBI should follow the just in time and lean manufacturing principles. This will reduces inventory cost for CBI. CBI transportation expenses are one of their highest expenses. I would recommend CBI to consider to purchasing their own delivery truck and see if this will help them reduce their transportation expense. Internal controls Internal controls helps a company infrastructure run smoothly. Internal controls also help protect and prevent fraud. Internal control will try to remove the temptations for employee to act unethically in the aspect of putting the company at risk of lawsuit. CBI purchase department (PD) will purchases orders from suppliers based on their monthly budget. Once the order has been received the PD will evaluate bids from different suppliers. Once the order has been received they’re given to the production line. The invoice will be sent to the PD. If there are any supplies left they will be sent to raw materials. The PD will then send an accounting department who issues a check to the supplier. Recommendation I would recommend the whole entire processed be revamped. The first thing I would recommended is to separate the duties of researching the bid and purchasing orders. The next thing I would suggest is to make the receiving department in charge of verifying the shipping when the packages arrive. The receiving department needs to verify every item is there from the supplier and their no missing item from the delivery. The receiving department should maintain an inventory control system. After the receiving department has approved the invoice, they should forward to the purchasing department. The purchase order will be forward to the accounting department for payment. Accounting has currently been only receiving unverified invoices. Risk Accounting has currently been only receiving unverified invoices. The lack of verification could cause CBI to get double charge for item they already paid for. Currently their lack of inventory control system. Currently unused supplies are being sent to raw material without anyway of tracking it. This would make it easy for employees to steal because lack of inventory control system. Recommendation I would suggest an inventory control system be implemented. I would make sure all packages received by receiving department be verified by management to avoid being double charge. The inventory control system will help prevent theft from employees. I would also hire outside firm every quarter to check inventory levels to make sure no one is stealing from the company. Sarbanes-Oxley Act Sarbanes-Oxley Act is government regulation that congress pass in order to improve financial disclosures. This would help prevent accounting fraud and improve financial disclosures from corporations(Wikpedia,2013).†Section 302: A mandate that requires senior management to certify the accuracy of the reported financial statement Section 404: A requirement that management and auditors establish internal controls and reporting methods on the adequacy of those controls. Section 404 had very costly implications for publicly traded companies as it is expensive to establish and maintain the required internal controls (Investopedia,2013). CBI does not mention that they were audited by outside firm. I highly recommend CBI to hire auditing firm to review the company’s annual statement before releasing the numbers to the public to make sure there is no accounting errors. Internal controls are implemented and effective at the end of year 8(Dec 31). The CEO, and CFO certification is need because it is required by SOX and this could not be located. Auditor releases the following statement to shareholders. A material weakness is a control deficiency, or a combination of control deficiencies, in internal control over financial reporting, such that there is a reasonable possibility that a material misstatement of the company’s annual or interim financial statements will not be prevented or detected on a timely basis Recommendations CBI needs to make sure they are in compliance with the regulations set forth by Sarbanes-Oxley CB. The first thing I would recommend is to conduct a internal control assessment. The next thing I would recommend CBI to hire accounting firm to review their internal controls. The control needs to be based on Sox guidelines. The CEO and CFO needs to certify they’re aware of the CBI internal control and the actions the company have taken to protect investor’s investments. It is very vital CBI CEO and CFO certifies they’re aware of internal control because Sarbanes-Oxley requires this to be done. Since the accounting firm made assessment that the internal control is effective their might be some problems that could arise from the following statement, â€Å"A material weakness is a control deficiency, or a combination of control deficiencies, in internal control over financial reporting, such that there is a reasonable possibility that a material misstatement of the company’s annual or interim financial statements will not be prevented or detected on a timely basis.† I would recommend the CEO or CFO to take action fix the internal control problem because they could face jail time for making statements that were not true. .† CBI should base their guidelines set forth by the Committee of Sponsoring Organizations of the Tread Way Commission(CSOTWO). CSOTWO is joint inivate five private sector organizations devoted to providing leadership through progress and guidance on enterprise risk management, internal control and fraud dictation. This is a great way for C BI to improve the internal control process. References Free Dictionary(2013) http://legal-dictionary.thefreedictionary.com/Sarbanes-Oxley+Act+of+2002 Investopedia(2013) http://www.investopedia.com/terms/h/horizontalanalysis.asp#axzz2Hh4rgfuE True Bussiness(2013) http://truetobusiness.com/finance/ratio-analysis Wikipedia(2013) http://en.wikipedia.org/wiki/Internal_control

Definition and Examples of Standard British English

Definition and Examples of Standard British English The term Standard British English customarily refers to a variety of the English language thats generally used in professional communication  in Britain (or, more narrowly defined, in England or in southeast England) and taught in British schools. Also known as  standard English English or  British Standard English (BrSE). Although no formal body has ever regulated the use of English in Britain, a fairly rigid model of Standard British English has been taught in British schools since the 18th century. Standard British English is sometimes used as a synonym for Received Pronunciation (RP). John Algeo notes, however, that despite numerous differences in pronunciation, American English resembles present standard British English more closely than it does any other British type of speech (The Origins and Development of the English Language, 2014). Examples and Observations [D]uring the 18th and 19th centuries publishers and educationalists defined a set of grammatical and lexical features which they regarded as correct, and the variety characterized by these features later came to be known as Standard English. Since English had, by the 19th century, two centres, Standard English came to exist in two varieties: British and US. These were widely different in pronunciation, very close in grammar, and characterized by small but noticeable differences in spelling and vocabulary. There were thus two more or less equally valid varieties of Standard English- British Standard and US Standard. . . . [T]here is no such thing (at present) as a Standard English which is not British or American or Australian, etc. There is no International Standard (yet), in the sense that publishers cannot currently aim at a standard which is not locally bound. (Gunnel Melchers and Philip Shaw, World Englishes: An Introduction. Arnold, 2003) The Perceived Prestige of British English [D]uring most of the 20th century Europeans preferred British English, and European instruction in English as a foreign language followed the norms of British English in pronunciation (specifically RP), lexical choice, and spelling. This was a result of proximity, the effective methods of language teaching developed by British institutions such as the British Council, and the perceived prestige of the British variety. As American English grew more influential in the world, it became an option alongside British English in mainland Europe and elsewhere. For a while, especially during the second half of the 20th century, a prominent attitude was that either variety was acceptable for a learner of English as long as each variety was kept distinct. The idea was that one could speak British English or American English but not a random mix of the two.(Albert C. Baugh and Thomas Cable, A History of the English Language, 5th ed. Prentice Hall, 2002)The prestige of  British English is  oft en assessed . . . in terms of its purity (a baseless notion) or its elegance and style (highly subjective but nonetheless powerful concepts). Even those Americans who are put off by posh accents may be impressed by them and hence likely to suppose that standard British English is somehow better English than their own variety. From a purely linguistic point of view, this is nonsense, but it is a safe bet that it will survive any past or future loss of British influence in world affairs.(John Algeo and Carmen A. Butcher,  The Origins and Development of the English Language, 7th ed. Wadsworth,  2014)   Irregular Verbs The researchers [using a new online tool developed by Google with the help of scientists at Harvard University] were also able to trace how words had changed in English, for example a trend that started in the US towards more regular forms of verbs from irregular forms like burnt, smelt and spilt. The [irregular] forms still cling to life in British English. But the -t irregulars may be doomed in England too: each year, a population the size of Cambridge adopts burned in lieu of burnt, they wrote. America is the worlds leading exporter of both regular and irregular verbs.(Alok Jha, Google Creates a Tool to Probe Genome of English Words for Cultural Trends. The Guardian, December  16, 2010)

Starbucks Coffee Company †MIS Review

Starbucks Coffee Company – MIS Review Free Online Research Papers Introduction The aim of this assignment is to produce a report about the Management Information System used within the organization of my choice. The organization I choose is Starbucks Coffee Company ltd, where I have been working for the last two years as a Shift Manager. The aim of this report is to identify two Management Information Systems used in Starbucks and how the MIS facilitate problem solving. This report describes hardware and software used to obtain, store and analyze data. The last part of the report includes possible weakness in the company’s system, how they could be resolved and what possible training could be provided to help staff to cope with new technologies. Report based on Management Information System A Management Information System (MIS) is a computer system designed to help managers to plan and direct business, with organizational operations, provide reports and access to company data. In different organizations can be found different types of systems that meet specific business requirements. There are four major types of systems: TPS (Transaction Processing System) is a basic business system that serves the organization’s operational level. DSS (Decision Support System) serves management level with data, analysis for making decisions. ESS (Executive Support System) provides communication that serves the organization’s strategic level. Management Information system serves mainly Middle Managers. Starbucks Coffee Company ltd uses a Management information system called IRIS. IRIS stands for Intelligent Restaurant Information System. This tool provides the Managers with the information needed to run a successful business. The IRIS System is made up of two components: 1. The Point of Sale System (POS) or front of house till system; in addition to regular register functions offers some functions to be accessed only by Store Manager(SM), Assistant Manager(ASM) and Shift Supervisor(SS), with the correct security level. 2. The Manager Work Station (MWS) or back of house computer system compiles and reports all store information to effectively manage all aspects of store business. It displays all the different functions available on the Information System (IRIS), some of which are only accessible by partners with the correct security which consists in typing the correct username and password. The Point of sale consists in two touch screen tills used by deployed partners that need to insert their username and specific password before to start. From the Point of sale, managers can access different manager’s functions menu, such as paid in and Paid Out, and Refund to customers. These manager functions are security measures for cash management and inventory control in the store. Paid in and paid out occurs when money is taken from the till to buy items necessary for the store operations and/or any kind of emergency. Other functions such as Cash Skim, Void transactions or refunds occur when money is given back due to complaints or customers are returning faulty merchandise. The point of sale is used also to record wastage. In conclusion, most Point of sale functions are related to customer service, sales, refunds, discounts, voids. By ringing items through the tills, data such as time, customer transaction, quantity of food and drinks sold, quantity of wasted items, are transferred to the Management Work Station where data are stored, analysed and produced in form of reports, graphic, charts or diagrams. The Manager Work Station can be accessed in the office where there is a computer connected to the intranet, a private communication channel for employees to access the organization network that resembles the internet. To access the system it is required to sign in with a password and the partners ID. The system recognises security level and allows accessing the function assigned to the security level. The normal partners can just access the time punching option, which is that function that record staff punches in and out for breaks and shift. A start of day and end of day is run into the system on a daily base. Shift managers can access cash management functions that are used to count tills, modify or correct transactions and to prepare daily bank deposit. A menu of available reports is available on a report menu. The Store manager can access these reports to track sales, find out customer transactions within different hours range, to check sale by product category, to record wastage, to carry a financial audit. All this information is relevant for Store Managers to identify business requirements and customer needs, to identify peak time in the store, to increase or amend product ordering, to control wastage and track stock and decide whether is necessary to cut labour. Managers can access staff information and personal details in the work station, they can insert new partners, terminate partners, maintain employee records, track employee‘s training and process payroll. The payroll process transfers information to the support centre in order to pay partners. Store Manager and the shift supervisors can use the IRIS System to process electronic ordering for food, stationery, packaging. The IRIS System can also use e-mail set up for communicating with London Support centre and other stores within the district and others. The Fundamental functions of the role of managers are five: Planning is possibly the most important managerial function. Planning is the process of setting goals and deciding the best approach to achieve them. Careful planning reduces uncertainty, focuses attention on goals, eliminate wasteful effort and ensure appropriate control system. Organization is the way that aims and objective are turned into reality. Communication is the exchange of information so that the message communicated is understood by everyone involved. Decision and problem solving. Problem will always arise but from managers it is required to have the ability to solve problems before they become crisis. Controlling is the managerial function that monitors the performance of systems to check that what is supposed to happen is happening or going to happen. Control can be done in different ways; with financial checks, comprehensive reporting and communication systems, technological system and regular reporting. The presence of a Management Information System in Organizations of different nature, facilitate the role and the functions of different managerial level In STARBUCKS the Iris system provides a number of reports that can be used to help to manage store profitability These reports can be viewed on the computer monitor or can be printed for review or archive. Store Managers can use the Management information System to prepare short term budget to plan long term profit and prepare proper forecasts. The Iris system helps the managers to identify customer needs trough accurate reports, so to implement sales and marketing strategy and to plan production based on actual demand. The Iris system can be also accessed to check and monitor inventory. Hardware components of the computer system used in Starbucks There are two types of modem: The speed touch cable modem and the ISDN (integrated services digital network) modem. The speed touch cable modem and the ISDN connect the store computer system to the STARBUCKS retail network. The Retail Network is the communication access between the store and the internet. This allows the management work station to send and receive large quantities of data and information. There is a wireless internet provided by T-mobile, which allows customers to connect to the wireless network. There are two pieces of equipment; the Cisco Router and the Cisco Wireless access point. Connected to the computer system there is a Printer used to print reports of any nature, and a cash scale which counts Cash in a faster way and more accurately, mainly it is used to count the tills and at the end of this process all data are sended to the system. At the Point of sale there are two small printers where all receipts come out, and two (chip and pin) credit and debit card machines. To protect retailers, a new security system has been designed for cards which will use a smart chip. When customers pay using one of these cards, rather then signing a confidential security number (PIN) is entered. Recommendations about training staff and limitation of the computer system used Starbucks invest a lot on training people, many books are provided to partners, shift supervisor and store managers, where useful information can be found such as how to use the point of sale and the management work station, and the different functions. Different level of information are given depending the different position covered in the organization; while in one side partners learn how use the point of sale and the register functions, in the other side store managers and shift managers receive a more accurate training how to use the management work station and the related functions. The management information resources used by STARBUCKS’ partners are really accurate and detailed; I would rather suggest investing in new technologies such as new monitors, wireless system, printers etc. The chip and pin machine sometimes result being a bit slow, and when doing some credit or debit card transactions the point of sale freezes and the same issue occurs when doing transaction with STARBUCKS card or when trying to upload cards. The issue has been minimised a lot during the last few months. The support centre and the help desk from USA have been working on the issue, this apparently has been happening because for the STARBUCKS system in UK, this of uploading cards is still something new and lots of work has been done by the management information enterprise to make it a faster and more efficient system. At the moment the best way to minimise the issue is to reboot the tills and the chip and pin machine before every shift and/ or before each partner sign in for a till. Store Managers and Shift Supervisors have been trained on which procedures to follow when rebooting the system; my recommendation is to involve partners to learn how to react when this kind of issues may happen and to follow same procedures when rebooting the system without having to rely on their Shift Supervisors. When considering training to be given to store managers and shift managers; it would be helpful to involve them in a more practical training session where it can be explained how to solve small technological issues or troubleshooting instead of panicking when it occurs or call the help desk in USA, which some time it may take longer than just to fix the problem, such as what do in case the system does n t accept partner ID, if the cask scale is not working, etc. Conclusion The use of management information system in the organizations has had a deep impact on the way to conduct daily business; the different functions that can be found on the system facilitate and simplify the role of managers within the companies. Numerous companies have also developed websites to promote their image online. Also the way the Travel Tourism Industry conduct its business has changed the last decades or so. These changes are due to the major inroad made by electronic distribution. Several types of system are used in the Travel Industry. Travel agencies use agency system that handles office management accountancy, reservations and administration. In business travel is popular the global distribution system or computer reservation system that help the role of travel agent, in fact their service result being more efficient and faster. The only limitation is that technologies need to be updated regularly and every company should invest in training their staff how to cope with new technologies. Bibliography Notes of Chris Skipp Operation manual from Starbucks http://en.wikipedia.org/wiki/Management_information_systems answers.com/topic/management-information-system#after_ad1 www.starbuck.co.uk Research Papers on Starbucks Coffee Company - MIS ReviewThe Project Managment Office SystemRiordan Manufacturing Production PlanMoral and Ethical Issues in Hiring New EmployeesOpen Architechture a white paperBionic Assembly System: A New Concept of SelfIncorporating Risk and Uncertainty Factor in CapitalNever Been Kicked Out of a Place This NiceAnalysis of Ebay Expanding into AsiaResearch Process Part OneMarketing of Lifeboy Soap A Unilever Product

Explain what Hume means by saying that reason is and ought only to be Essay

Explain what Hume means by saying that reason is and ought only to be the slave of the passions, and why he thinks this is so. Is he right - Essay Example If reason can do anything, it is to do, as the passions of a person require him/her to do. According to Hume, whatever we do and act depends on our passions and not on the reason (Hume 1888). Hume does not mean that reason is aimless and does no job at all. Reason provides knowledge with which, passions and will get direction. Reason is there to guide us about how can we fulfil our passions (Hume 1888). Reason is only for judgement not for taking decisions. All the decisions are taken by passions of a human being and a human being acts according to his/her passions. According to Hume, reason cannot be only cause of any action of determination (Hume 1888). He also elaborates that reason is in position to combat with passion as it is enslaved by passions. The sentence, â€Å"reason is and ought to be the slave of the passions† means that reason is unable to become a cause of any action alone, it needs the companionship or in appropriate words, we can say, authority of passions with it to motivate an action. According to Hume, behind every action, there is a cause and effect theory and this theory only works when reason supports passion in motivating an action. In response to passion, there is an action, passion is the cause while action is the effect and reason is only there for helping with decision-making. Hume also negates the idea that reason plays any role in morality (Hume 1888). According to his ideology, a human being is activated only by means of his passions that keep a person in control and reason has no control over passions. Passions have enslaved reason and reason is employed to support passions (Hume 1888). Hume elaborates that immorality is not considered as immorality on the basis of reason but on the basis of our discontentment with an act (Hume 1888). According to Hume, passions have â€Å"original existence† (Hume 1888). Hume claims that reason is attached with ideas and copies of ideas are formed in mind while passions do not

In todays conditions, the survival of magazines, individually and Essay

In todays conditions, the survival of magazines, individually and collectively, is not dependent on the quality of their journalism. Discuss - Essay Example The real problem is quality journalism, but the media business itself. For instance, under discussion is whether the World Wide Web can help major, independent journalistic organisations. The Internet—the greatest medium ever created for information dissemination and news transmission—already provides a plethora of quality journalism and constantly will, from small-scale magazine organisations to the online expansions of large-scale newspapers and networks (Cook 2008). However, can new magazine businesses—organisations which are formed external to and in competition with the giants of the old media—survive through quality journalism alone? Can and will the prospective counterparts of today’s major magazine companies penetrate the current media barrier, emerging as strong national magazine brands above the debris and dissonance of the current magazine industry? In a study examining the disparity between professional magazine editors and journalism educators, Dickson and Brandon discovered that there were considerable disparities between the educators and editors in their belief of what comprises the survival of magazines today, specifically what media-related skills or advantages are vital (Lepre & Bleske 2005). The researchers discovered that educators ranked theoretical knowledge in mass media and society, communication theory, and media history, and professionally focused skills in media management, media ethics, and media law, higher than professional magazine editors did (ibid, p. 190). Technical skills in language arts were ranked the highest by professional magazine editors. The group of journalism educators was the only one which ranked another category, skills in journalism, as being the most contributing factor to the survival of magazine businesses (Lepre & Bleske 2005). Generally, the findings of this study demonstrated that even though there were considerable disparities between the groups of